Meet THE team

Our team of experts are your actual partners – the people you meet are the people that do the work.  We finish what we start. We are your direct contacts and more importantly, your active strategists, creative leads and project managers. We believe in action, we believe in efficiency, and we believe in performance.

This stems from our core values of trust and respect, a passion for winning and excellence in everything that we do.

Lita dipucchio

president, Principal strategist

A passionate communicator and problem solver, Lita has over 30 years in working for some of the largest biotechnology and pharmaceutical companies. Lita spent more than a decade as Vice President of Marketing and Sales for Amgen Canada, where she launched numerous innovative biological products while developing organizational competencies to ensure the corporation’s ongoing success in a highly competitive industry.
During her tenure, annual revenue grew from $2 million to more than $250 million. 

For the past decade, Lita has brought her experience to bear as the President and Principal Strategist of LSD, partnering with some of the most successful biotech and pharma start-ups.  Her mantra is smart, strategic solutions, on time, every time, with excellence.



Exceptionally talented and smart, there are no business challenges they can’t overcome with their superb problem solving skills, combined with precise project management.  If you want something done, with speed, with accuracy and with a little splash of pizzazz, they are a phone call away.


We partner with best in class strategists, creative talent, writers, videographers, IT solutions experts, event planners, and production partners to meet all your needs and deliver seamless solutions.  We look good, if you look good.